Translation for political external communication has become a critical avenue for the construction of national image. As a core medium for conveying China’s policy ideas, Qiushi magazine occupies a pivotal position in the dissemination of the Chinese government’s governing philosophy. Its English edition serves as an important window through which the international community understands China’s political system and cultural values, and the quality of its translation bears directly on the effectiveness of China’s international discourse. Grounded in the theoretical framework of Eco-Translatology, this study takes representative Qiushi texts published between 2021 and 2024 as case studies to examine how political external communication translation can effectively achieve accurate linguistic transformation, convey cultural connotations, and integrate cross-cultural communicative intentions. The paper aims to demonstrate how such translation practices contribute to the construction of China’s national image and the shaping of international recognition, while also offering practical insights for the translation of similar text types.

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This study, based on the theory of Locality, systematically examines the functional transformation of ancient Chinese lion-shaped lamps from the burial context to daily living scenes. By sorting out the evolution of their shapes, decorations and application scenarios, it reveals how these lamps transformed from funerary "ever-burning lamps" into daily lighting utensils and accomplished the creative transformation from foreign cultural symbols to a model of local artifact creation. Combining textual research and physical analysis, this study proposes that the localization process of lion-shaped lamps is a dynamic adaptation in a specific temporal and spatial context through the integration of the local environment, symbolic expression and functional expansion, which realizes the innovation of functions and the re-endowment of symbolic meanings, reflecting the wisdom of the Chinese culture in digesting foreign cultures and its ability of reconstruction. This paper provides a new perspective for the design of traditional artifacts, and also offers a historical reference for the contemporary cross-cultural design practice in the era of globalization.

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This paper explores how otome games have evolved from their original “strategy-based” logic into an interactive narrative medium focused on “emotional resonance.” First, it sorts out the definition and development context of otome games, as well as the social, cultural, and technological drivers behind their growing demand, pointing out that they respond to the dilemmas modern women face in real intimate relationships and their pursuit of subjectivity. Furthermore, the paper analyzes the core emotional design mechanisms of otome games, including branching narratives and multiple-ending structures, affinity and interactive feedback systems, and realistic scenario construction driven by voice, haptics, and AI technologies. It argues that these mechanisms collectively construct a form of “digital intimacy” that immerses players and encourages their active co-creation. Finally, the paper examines the cultural implications of otome games, suggesting that beyond entertainment consumption, they provide women with a utopian space for identity construction and emotional exploration, and discusses the ethical challenges that may emerge in future development. This study aims to reveal the underlying emotional structure and socio-psychological significance of otome games as an important cultural phenomenon.

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Based on Barthes' semiotic analysis model of Mythologies, combined with subculture and social identity theories, this paper adopts the case study method to research rock visual texts from the 1960s to the 1970s. In the first-level semiotic system, rock visual style generates symbolic rebellious language through the reconstruction of mainstream symbols, the disruption of signification structures, and the mediated resistance of the body. In the second-level system, the interaction between visual style and socio-cultural context enables young people to complete the social identity process of "categorization-identification-comparison", thus forming group identity. Eventually, it realizes symbolic resistance to the existing discourse system. Rock visual style is a cultural resource that can be continuously reinterpreted and recoded. It helps inspire young people to conduct self-construction through visual style and promote the continuous generation of the meaning of "rock and roll".

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